We are events people. We have a life long passion for the events world, having been organisers, exhibitors and suppliers of event services, we understand how critical it is to build year-round revenue and engagement to sustain and build an event business which is why we have created ShowShoppa, theB2C and B2B marketplace platform for event organisers.
About ShowShoppa - the B2C and B2B Marketplace for Event Organisers
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+44 (0) 208 740 5000
Meet Our Team
Lions form an important part of Brenda’s life. An avid follower of England and Lions Rugby she also relishes walking in the African Bush taking snaps of big cats, although having no phone signal when charged by buffalo is a tad awkward.
When Steve drags himself away from his bank of computer monitors he loves exploring the world on his flight simulator handling complex aircraft controls, or travelling in person to the remotest corners of the globe.
Jess is Ms SuperFit – running, cycling, working out, even training three days before she produced Mini-Jess. She is passionate about sailing and everything afloat, especially if the sun is shining brightly.
Jason loves sports particularly watching rugby, cricket, football especially Liverpool FC when they are winning. He is currently teaching his young family to play golf.
Grant will hone in on a board anytime. Hurtling through the streets of London on his 40mph home-built skateboard, racing downhill on the crisp white snow, or surfing the waves inside the Greenroom.
The Lougborough’s Hockey Captain’s passion for sustainability and fluency in Spanish led Pip to lead water supply projects in Nicaragua and Costa Rica followed by helping the MCG in Australia with their sustainability.
James can sometimes be dragged away from his love of sport to tour the countryside on one of his collection of motorcycles, maybe opening up the throttle of his rebuilt 1970’s Susuki GS550.
Brian has been programming since almost before he could walk, mixing his hi-fi with his wi-fi. When he is not learning from history he can be found whizzing round racing circuits for fun.
"We have developed ShowShoppa because I know from over 30 years experience in the event industry, as an organiser, exhibitor and services provider, just how critical building year-round revenue and engagement is to sustain an annual event business. Even more so in recent times."
Brenda Hobday
Co Founder & CEO
Yasamin Nikoosimaitak
Marketing Communications Manager, Spirit of Christmas
“The Spirit of Christmas Shop was launched as a digital proposition in replacement of our postponed live event … Turning the build around in an impressive 6 weeks, the ShowShoppa team were professional, adaptive and accommodating to the needs of our business and our clients… it allowed us to drive sales for Clarion, along with retaining the reputation of being a strong channel of trade for our exhibitors.”
Catherine Thake
Show Director, Clarion
“It has been a fantastic experience working with the ShowShoppa team and they have worked in collaboration with us to build a shop that reflects our brand. The e-commerce shop has been essential and supports the small independent businesses we work with during this challenging time, in particular during the run up to Christmas.”
Hazel Soper
Show Director, The Photography Show
“Our virtual event shop looked really slick and enabled us to support our exhibitors by offering visitors a much more direct route to purchasing kit. The team behind the shop was great and the platform worked well for everyone involved.”
Rob Nathan
Marketing Director, Media 10
“At Media 10 we were looking for a solution for our e-commerce needs. Nothing we had seen had either been robust enough nor economical but after speaking with and demo-ing the Showshoppa platform it soon became apparent that this was the perfect fit for our needs.”
James Gower
Event Director
“It’s not whether, it’s when the event has a marketplace. ShowShoppa is just what event organisers need.”
Mike Brennand
MD, The Alfresco Chef
“I am really excited by the opportunity to use ShowShoppa. It will bring a unique opportunity to communicate with and sell to our target audience all year round. What a great way to add value to our exhibition budget”